Amazon Video

Amazon Video is an Internet video on demand Service That Is Developed, owned and operated by . It offers TV shows and movies for rent or purchase and have share of Amazon’s Prime subscription, selected titles can be viewed Exclusively to full Premium Gold Premium Video members, qui in video viewing without full membership Allows Prime. Like competitors, Amazon has pursued a number of exclusive deals to differentiate its service, including a multi-year licensing deal with HBO in the United States. [1]

Launched on 7 September 2006 as Amazon Unbox in the United States, the service grew with its expanding library, and added to the Prime Video membership with the development of Prime. It was then renamed as Amazon Instant Video on Demand. After acquiring the local streaming and DVD-by-mail service LoveFilm in 2011, Prime Video was added to Prime in the United Kingdom, Germany and Austria in 2014, Increase in subscription fee. [2]

In the UK, Germany and Austria, Premium Video has been available for a monthly subscription of £ 5.99 or € 7.99 per month, continuing the plan of LoveFilm Instant. [3] The service was Previously available in Norway, Denmark and Sweden in 2012 aim Was discontinued in 2013. [4] On 18 April 2016, Amazon split Premium Video from Amazon Prime in the US for $ 8.99 / m [5] The Service aussi hosts Amazon Original happy Alongside titles on Video as well.

On 14 December 2016, Amazon Video launched worldwide (except for Mainland China, Iran, North Korea, Syria, Crimea) expanding its reach beyond US, UK, Germany, Austria and Japan. Among the new territories, the service was included with Prime in Belgium, Canada, France, India, Italy and Spain while for all other countries it was made available for a monthly promotional price of $ / $ / € 5.99 per month thereafter. [6] [7]


The service debuted on September 7, 2006 as Amazon Unbox in the United States. [8] On September 4, 2008, the service was renamed Amazon Video on Demand. [9] [10] As of August 2014 the service is no longer available for downloading. On February 22, 2011, the service rebranded as Amazon Instant Video and added access to 5,000 movies and TV shows for Amazon Prime members. [11] [12] On September 4, 2012, Amazon signed a deal with pay TV channel Epix to feature movies on Their streaming service in a move to rival Their competitor Netflix . [13] Additionally, in November 2013, Amazon Prime the Alpha House and Betas , which are original series available exclusively via the Prime Instant Video service. Amazon offered the first three episodes of both series at once for free, with each subsequent episode released weekly thereafter for Prime members. [14]

In February 2014, Amazon annoncé que le streaming services of ict UK subsidiary LoveFilm Would Be folded into the Instant Video Service on 26 February 2014. [15] [16] In January 2015, Transparent est devenu the first show produced by Amazon Studios to win a The Golden Globe Award for Best Television Series – Musical or Comedy . [17]

On July 30, 2015, Amazon announced that they had hired Jeremy Clarkson , Richard Hammond , and James May to produce an untitled motoring show for Amazon Prime Video that would later be named The Grand Tour. Neither Jeff Bezos nor had stated how much Clarkson, Hammond, or W. Chump & Sons , but Jeff Bezos stated that the deal was “very expensive, but worth it” . [18] The budget for the show has not been officially announced, but Andy Wilman , The top executive producer of Top Gear stated that each episode would have a budget of around £ 4.5 million, nine times larger than Top Gear’s budget. [19] Also in July, Amazon announced plans to expand the service into India . [20]

In September 2015 the word “Instant” was dropped from its title in the US, and it was renamed simply Amazon Video. [21] In November 2016, the Wall Street Journal reported that Amazon was pursuing streaming rights to US professional sports leagues to further differentiate the service. [22] [23] [24]

Amazon announced in November 2016 that it planned to stream The Grand Tour globally, which led to speculation over whether the full Amazon Video service would begin a wider international rollout to compete with Netflix . [25] [26] On December 14, 2016, Amazon Video expanded into 200 additional countries. [27]

In January 2017, Amazon announced the first branded on-demand subscription service for Amazon Channels , the company’s streaming partners program. The channel, Anime Strike , will feature more than 1,000 episodes and movies for a $ 4.99 per month subscription fee. [28]


Video quality

Depending on the device, Amazon supports up to 4K (UHD) and High Dynamic Range (HDR) streaming. UHD / HDR rolled out with its original content. [29] Other titles support 1080p (HD) streaming with 5.1 Dolby Digitalor Dolby Digital Plus audio. The titles are available for purchase (and not included in the Amazon Prime subscription), the HD option is often offered at an additional price.


Amazon Video is available worldwide (except for Mainland China, Iran, North Korea, Syria, Crimea). [6] [7] INITIALLY It was available only to residents of the United States, United Kingdom, Japan, Germany and Austria, [30] [31] Causing customers living outside Amazon Video’s available countries to increasingly use VPN to get around the geographical restrictions. [32]

Customers of Amazon Video can stream on the web using an HTML5 player (supported in Chrome, IE11 and Microsoft Edge ). In Firefox and Safari, only Microsoft Silverlight [33] is supported.

Amazon’s “Fire” devices, smart phones, tablets, PCs, and various TVs, Blu-ray players and consoles with a broadband connection. TVs supporting the service include LG, Panasonic, Samsung, and Sony. Sony TVs supporting Android TV include the Amazon Video app. Supporting Amazon Video Consoles include recent PlayStation , Xbox , Wii and Wii U .

On October 1, 2015, Amazon announced that Chromecast and Apple TV products were banned from its online marketplace effective October 29, 2015. Amazon ecosystem . [34]


Manufacturer Product Type Quality Notes Ref
Video audio Kindle Fire Tablet 1080p Up to Dolby Atmos support
Fire Phone smartphone 1080p N / A Discontinued on Amazon website
Fire TV Digital media player Up to 4K Up to Dolby Digital 7.1 support [35]
Fire TV Stick Up to 1080p
Apple Inc. iPhone smartphone Up to 1080p N / A
iPad Tablet Up to 4K Up to loudspeaker support [36] [37]
Apple TV Digital media player 1080p N / A Compatible with an iOS device in AirPlay , application itself coming in 2017
Google Android Mobile operating system Varies Application available on Google Play . Varies through device and version. [38]
LG 2010+ models Smart television Only select 2010 LG Smart TV and Blu-ray player models and up
NVIDIA SHIELD TV Digital media player 4K HDR 16GB World’s most advanced streaming media player
NVIDIA SHIELD TV Pro Digital media player 500GB World’s most advanced streaming media player
Microsoft Xbox 360 Home video game console Up to 1080p Up to Dolby Digital 5.1 support May vary according to console specifications and models
Xbox Up to 1080p 7.1 surround sound support
Nintendo Wii 480i N / A
Wii U 720p 5.1 Linear PCMAnalog stereo [39]
DSi Handheld game console N / A N / A Any model
3DS nHD Stereo
2DS nHD Mono
Roku Roku Digital media player Up to 1080p HDMI out [40]
Roku 2 Up to 1080p
Roku LT Up to 720p
Roku 3 Up to 1080p
Roku 4 Up to 4K
Samsung 2010+ models Smart television Varies Samsung Smart TV and Blu-ray player models and up
Sony BRAVIA 2015+ Android TV Up to 4K Up to Dolby Digital 7.1 [41]
PlayStation 3 Home video game console 1080p LCPM Dolby Digital 5.1 [42]
PlayStation 4 1080p | HDMI N / A [39]
PlayStation Vita Handheld game console nHD Stereo
PlayStation TV microconsole HDMI out 2-channel LCPM

See also

  • List of original programs distributed by Amazon

Awards and nominations

year Association Category Nominee (s) result
2017 Diversity in Media Awards Broadcaster of the Year Amazon Video UK Nominated


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